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The world we live in has taken to the internet like a duck to water. For many people, they can’t survive without getting online at least once each day – and that is not just to check emails either. The old fashioned snail mail is steadily dieing when it comes to personal communication – but what about marketing? Is the future of all marketing heading towards internet marketing?

A simple answer would be to say yes and no. For traditional bricks and mortar type businesses, you will never totally replace traditional marketing channels. They have worked well for hundreds of years and will continue to work into the future.

What we will see is a move to a balanced marketing strategy. This will  involve the more traditional offline marketing strategies together with an internet marketing strategy that is best suited to the business in question.

You don’t need an online presence to benefit from internet marketing. With a high proportion of shoppers now using the internet to search for businesses prior to a shopping expedition, bricks and mortar businesses need to be found in those searches. The starting point of course is claiming a business through local search.

Search is only the start and there are many other internet marketing avenues available to promote your offline business. This includes channels such as social marketing and perhaps creating a presence with a blog or static website.

For businesses that are prepared to consult traditional marketing consultants to promote their business in the offline world, the time has come to consult online marketing consultants to promote their business on the internet.

Whether it is claiming your business in local search, creating an online presence or undetaking some other form of internet marketing, consult a professional internet marketing firm.

2 Responses to “Is Internet Marketing The Future Of All Marketing?”

  1. yes, we need to know what we are selling or the thing we good at, to be able to sell more or deal with a good services.

  2. yes, we need to know what we are selling or the thing we good at, to be able to sell more or deal with a good services.

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