Sales & Support 1-888-220-7361

Online marketing maven Seth Godin has this saying that if you can gain 1,000 true fans, then you can make a living on your trade. “True fans” are defined as those people who follow your every move and will buy anything you put out. Of course, it’s harder to earn that kind of loyalty than you think. If it were easy, everyone would be doing it.

But, truth is, it really is easy. People make it hard.

The surest way to earn fans is to provide value. Period. Do one thing really well consistently over time and you will earn your fans.

That’s what Michael Jackson did. You might not be a Michael Jackson fan, but a lot of people are. It’s because he provided them music that they could relate to. He entertained them. They got their money’s worth when they bought a Michael Jackson album or went to one of his concerts.

You could take the most successful icons of any sector of business and say the same thing. They are successful because they consistently provide value.

In business, your medium is your blog or website, your social media, your reputation. Provide consistent value over time and you’ll earn your true fans. It really is that simple.

Leave a Reply

XHTML: You can use these tags: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>