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If you haven’t figured out that site speed is important, then you should consider why Google might introduce the Page Speed Suggestions Report inside Google Analytics.

This is a report that truly looks helpful.

When you’re inside your Google Analytics account, click on the Content – Site Speed section. Next, click on PageSpeed Suggestions. You’ll get a Page Speed Insights page, which should help you see how you can improve the necessary pages on your website.

Your Page Speed score will be a number between 0 and 100. The closer to 100 you get on that score, the better your page speed for the tested page. It’s important that you understand, however, that the tool doesn’t measure page speed. It measures the extent to which you can improve the speed of the page. A lower score means you can improve it a lot.

By analyzing the speed of your web pages, you can determine if you have too many graphics on a page, too much script, or a lot of videos. Too many ads, for instance, can result in a slower page speed.

As the Internet gets faster and faster, page speed will likely be a bigger issue for websites. That illustrates the importance of updating your web pages from time to time to take advantage of the latest web design practices. You should test all the pages on your website periodically to see how they rate on page speed.

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