If you type “I don’t get” into the Google search field, the second topmost recommendation the search engine will give you is “I don’t get Twitter.” There must be a lot of people who don’t get Twitter in order for that search query to be the second most recommended by the search engine. Go ahead and click on the result and you’ll see 1.7 million search results for that query. Wow!
That could mean that something is broken with the social media website. If there are that many people not getting it, then perhaps something needs to change.
Seriously, though, I don’t really get why people don’t get it. It’s a social networking website where people follow people. Other people follow other people. And everyone following anyone can see all the “tweets”, or messages, that all the people they follow post. The problem is, your Twitter feed is updated in real time so if you follow 100 people and 50 of them post a message within 30 seconds of each other, then you’ll see all 50 messages run by like a ticker tape. What’s to get?
You can pretty much consider Twitter an opt-in/opt-out message forum, or newsreel. I think what makes it difficult for most people to get about Twitter is that none of the messages you read in your feed are related. They just seem random. I kind of see it as Facebook without the threaded comments or the game applications.
So here’s the question: What does Twitter need to do to make people “get it?” Or is Twitter just fine the way it is?