It seems that social media marketing is now a foregone conclusion. If you’re not doing it, you have no future on the Web. You can even be doing it poorly and you’ll have a better shelf life online than someone not doing it at all. Thanks a lot, Facebook.
Speaking of Facebook, they’re supposed to make a big announcement today. Are you listening?
This kind of suspense makes me wonder a few things.
- If you’re already No. 1, should you be talking about revolutions? I mean, I thought Facebook had already revolutionized social networking.
- Is Facebook, even just a little bit, somewhat concerned that they might lose a few users if they go off the deep end and change too much?
- Does competition mandate a change? (I wonder if Google+ would say “yes?”)
- Will the average user like Facebook even better after the new changes, like it less, or about the same? And will that even matter?
- Could Facebook be preparing the way for businesses to be more interactive through its social networking interface?
There are a lot of questions that can be answered about Facebook’s coming announcement. They’d all be speculative. I guess we’ll just have to wait and see what happens. I’m a bit anxious, aren’t you?