Technorati recently underwent a redesign. Redesigns are nice, especially if they improve a site. And Technorati needed improvement.
What they’re going to do is start publishing original content. Which is nice because it means that bloggers and other writers can now contribute to one of the best authority sites on the web. That will do wonders for your reputation in two ways: First, you’ll get good, high quality links from a great authority site. Secondly, you’ll tap into Technorati’s traffic base and have the potential to drive lots of great traffic to your site.
That translates into real social proof.
If you haven’t figured it out yet, Technorati + Twitter + Your Blog = A great reputation. Build your social proof and let Technorati help.