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Facebook is in the news again with hashtags.

It’s not real big news. It’s just that when you search for hashtags you’ll get a list of other hashtags below the search results page on Facebook. From what I can tell, the hashtags aren’t related, so it makes me wonder how really useful this feature is. Unless you are in the habit of making random hashtag searches, it might not prove useful.

For instance, the search for #flashfiction yields the following Explore More Hashtags:

  • #beetlejuice
  • #mileycyrus
  • #usopen
  • #tmac
  • #MTVVMAs
  • #1stdayofschool

None of these hashtags are related to flash fiction. I performed another hashtag search just to see what would happen. Actually two.

I searched for #onlinemarketing and #smallbusinesses only to end up with endless search results. So it appears that the Explore More Hashtags box is only useful if the hashtag you are searching for offers limited search results. Really popular searches will only result in endless search results.

Still, I have to hand it to Facebook for exploring the hashtags search feature in the first place. They’re trying to appeal to their users, even if they fall a little short sometimes.

What do you think about the hashtag search feature on Facebook? Will you use it? Do you think it will be helpful? Are hashtags the new social media model, the wave of the future?

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