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	<title>The Reciprocal Consulting Blog &#187; content</title>
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	<link>http://reciprocalconsultingblog.com</link>
	<description>Internet Marketing Collaboration for Success</description>
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		<title>Are You Losing Search Ground On Bad Advice?</title>
		<link>http://reciprocalconsultingblog.com/internet-marketing/losingsearch-badadvice/</link>
		<comments>http://reciprocalconsultingblog.com/internet-marketing/losingsearch-badadvice/#comments</comments>
		<pubDate>Sun, 20 May 2012 10:25:34 +0000</pubDate>
		<dc:creator>Blog Manager</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[article marketing]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[links]]></category>
		<category><![CDATA[online marketing]]></category>

		<guid isPermaLink="false">http://reciprocalconsultingblog.com/?p=5506</guid>
		<description><![CDATA[The Wall Street Journal tells the tale of two businesses that are losing their shirts due to the recent Google algorithm change. The problem is they were a doing a lot of things &#8220;right.&#8221; That is, the way that online marketers have been doing them for years. Yet, one of them admits that he did [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>What Is &#8216;Quality&#8217; Content?</title>
		<link>http://reciprocalconsultingblog.com/search-engine-optimization/what-is-quality-content/</link>
		<comments>http://reciprocalconsultingblog.com/search-engine-optimization/what-is-quality-content/#comments</comments>
		<pubDate>Mon, 14 May 2012 13:07:56 +0000</pubDate>
		<dc:creator>Blog Manager</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[keyword density]]></category>
		<category><![CDATA[link building]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://reciprocalconsultingblog.com/?p=5463</guid>
		<description><![CDATA[In light of the Penguin update you&#8217;ve probably been hearing a lot about quality content. In fact, since the first Panda update, every SEO in the world has come out in favor of quality content. It makes you wonder if they were in favor of quality before they got beat down. They certainly weren&#8217;t talking [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Most Important On-Page Optimization Element</title>
		<link>http://reciprocalconsultingblog.com/search-engine-optimization/on-page-optimization-element/</link>
		<comments>http://reciprocalconsultingblog.com/search-engine-optimization/on-page-optimization-element/#comments</comments>
		<pubDate>Thu, 10 May 2012 12:30:06 +0000</pubDate>
		<dc:creator>Blog Manager</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[content optimization]]></category>
		<category><![CDATA[on-page optimization]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[website content]]></category>

		<guid isPermaLink="false">http://reciprocalconsultingblog.com/?p=5439</guid>
		<description><![CDATA[Do you know the most important on-page optimization element? Is it internal links? H1 tags? Meta Description (is that even on-page?)? Your primary keyword? Secondary keyword? Or maybe it&#8217;s your page title? Yesterday I stumbled across a web page that ranked No. 1 in its niche for the keyword the author was targeting. When I [...]]]></description>
		<wfw:commentRss>http://reciprocalconsultingblog.com/search-engine-optimization/on-page-optimization-element/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Are You Creating SEO Opportunities?</title>
		<link>http://reciprocalconsultingblog.com/search-engine-optimization/creating-seo-opportunities/</link>
		<comments>http://reciprocalconsultingblog.com/search-engine-optimization/creating-seo-opportunities/#comments</comments>
		<pubDate>Sun, 22 Apr 2012 16:10:00 +0000</pubDate>
		<dc:creator>Blog Manager</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[keyword research]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://reciprocalconsultingblog.com/?p=5347</guid>
		<description><![CDATA[Funny how so many people are willing to tell you how to optimize a web page but they can&#8217;t do it themselves. They&#8217;ve read the book, they know all the right things to say, but where are their rankings? They don&#8217;t have any. Real SEO is not about chasing keywords. Keywords are important, yes. But [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What Is The Most Important SEO Activity?</title>
		<link>http://reciprocalconsultingblog.com/search-engine-optimization/most-important-seo-activity/</link>
		<comments>http://reciprocalconsultingblog.com/search-engine-optimization/most-important-seo-activity/#comments</comments>
		<pubDate>Tue, 10 Apr 2012 15:11:40 +0000</pubDate>
		<dc:creator>Blog Manager</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[content creation]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://reciprocalconsultingblog.com/?p=5283</guid>
		<description><![CDATA[Is there an SEO activity that is more important than all the others? Is it link building? Social networking? Writing meta tags? Keyword research? Looking over analytics reports? Actually, it&#8217;s none of those. The most important SEO activity that you can perform at any time is content creation. That&#8217;s right. As simple as it sounds, [...]]]></description>
		<wfw:commentRss>http://reciprocalconsultingblog.com/search-engine-optimization/most-important-seo-activity/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>One Cheap Link Building Tactic</title>
		<link>http://reciprocalconsultingblog.com/search-engine-optimization/one-cheap-link-building-tactic/</link>
		<comments>http://reciprocalconsultingblog.com/search-engine-optimization/one-cheap-link-building-tactic/#comments</comments>
		<pubDate>Tue, 03 Apr 2012 13:42:30 +0000</pubDate>
		<dc:creator>Blog Manager</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[inbound links]]></category>
		<category><![CDATA[link building]]></category>
		<category><![CDATA[quality]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://reciprocalconsultingblog.com/?p=5245</guid>
		<description><![CDATA[If you don&#8217;t have a huge budget but you still want to take advantage of the benefits of link building, there are ways you can build solid links to your website or blog without spending a lot of time or money on the effort. It does, however, take some creativity. The first step is to [...]]]></description>
		<wfw:commentRss>http://reciprocalconsultingblog.com/search-engine-optimization/one-cheap-link-building-tactic/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Are You Still Buying Paid Links?</title>
		<link>http://reciprocalconsultingblog.com/social-media-optimization/still-buying-paid-links/</link>
		<comments>http://reciprocalconsultingblog.com/social-media-optimization/still-buying-paid-links/#comments</comments>
		<pubDate>Sat, 31 Mar 2012 13:11:48 +0000</pubDate>
		<dc:creator>Blog Manager</dc:creator>
				<category><![CDATA[Social Media Optimization]]></category>
		<category><![CDATA[buying links]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[paid links]]></category>
		<category><![CDATA[quality content]]></category>
		<category><![CDATA[selling links]]></category>

		<guid isPermaLink="false">http://reciprocalconsultingblog.com/?p=5230</guid>
		<description><![CDATA[For awhile webmasters were stuck on buying paid links. But link networks have pretty much gone by the wayside and I think the reason why is because their business model has been destroyed. Google has built a great system for detecting bogus links. There are tell-tale signs that a link is a paid-for link and [...]]]></description>
		<wfw:commentRss>http://reciprocalconsultingblog.com/social-media-optimization/still-buying-paid-links/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>5 SEO Mistakes Business Owners Make (According To Google)</title>
		<link>http://reciprocalconsultingblog.com/search-engine-optimization/5-seo-mistakes-google/</link>
		<comments>http://reciprocalconsultingblog.com/search-engine-optimization/5-seo-mistakes-google/#comments</comments>
		<pubDate>Wed, 21 Mar 2012 14:36:39 +0000</pubDate>
		<dc:creator>Blog Manager</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[quality]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://reciprocalconsultingblog.com/?p=5174</guid>
		<description><![CDATA[Businesses that try to employ search engine optimization techniques to improve their search engine rankings often make costly mistakes that kill their rankings. Google has shared a video that is aimed at business owners and webmasters that tells how to avoid 5 mistakes often made with regard to SEO. The 5 mistakes that website owners [...]]]></description>
		<wfw:commentRss>http://reciprocalconsultingblog.com/search-engine-optimization/5-seo-mistakes-google/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What Constitutes Fair Usage Online?</title>
		<link>http://reciprocalconsultingblog.com/search-engine-optimization/fair-usage-online/</link>
		<comments>http://reciprocalconsultingblog.com/search-engine-optimization/fair-usage-online/#comments</comments>
		<pubDate>Mon, 19 Mar 2012 13:42:44 +0000</pubDate>
		<dc:creator>Blog Manager</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[fair usage]]></category>
		<category><![CDATA[search engines]]></category>

		<guid isPermaLink="false">http://reciprocalconsultingblog.com/?p=5164</guid>
		<description><![CDATA[Proposed legislation in Germany would require Google and other search engines to pay for content it borrows from website owners and publishes in its search results pages. I agree with Cynthia Boris&#8217;s analysis on the topic, but what about her conclusion? Would Google really pull out of Germany? I doubt it. I think what is [...]]]></description>
		<wfw:commentRss>http://reciprocalconsultingblog.com/search-engine-optimization/fair-usage-online/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Twitter Buys Posterous &#8211; So What?</title>
		<link>http://reciprocalconsultingblog.com/internet-marketing/twitter-buys-posterous-so-what/</link>
		<comments>http://reciprocalconsultingblog.com/internet-marketing/twitter-buys-posterous-so-what/#comments</comments>
		<pubDate>Tue, 13 Mar 2012 13:39:18 +0000</pubDate>
		<dc:creator>Blog Manager</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[Posterous]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://reciprocalconsultingblog.com/?p=5133</guid>
		<description><![CDATA[Recent news shows that Twitter &#8211; chirp chirp &#8211; has acquired Posterous. So now for the obvious question, so what? The move has many speculators suggesting that Twitter will eventually shut down Posterous. After all, Twitter&#8217;s own message hints that the reason they made the purchase was to gain access to the engineers working on [...]]]></description>
		<wfw:commentRss>http://reciprocalconsultingblog.com/internet-marketing/twitter-buys-posterous-so-what/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Content Isn&#8217;t Fluff</title>
		<link>http://reciprocalconsultingblog.com/internet-marketing/content-isnt-fluff/</link>
		<comments>http://reciprocalconsultingblog.com/internet-marketing/content-isnt-fluff/#comments</comments>
		<pubDate>Tue, 06 Mar 2012 13:09:48 +0000</pubDate>
		<dc:creator>Blog Manager</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[online content]]></category>

		<guid isPermaLink="false">http://reciprocalconsultingblog.com/?p=5095</guid>
		<description><![CDATA[Do you know the definition of content? I can tell you this much &#8211; it isn&#8217;t fluff. Fluff is that soft white stuff that some kids like to spread on their bread like butter. It&#8217;s creamy, has no substance, and isn&#8217;t particularly nutritional. It has little, if any, health benefits. The upside is it isn&#8217;t [...]]]></description>
		<wfw:commentRss>http://reciprocalconsultingblog.com/internet-marketing/content-isnt-fluff/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Have You Asked Your Followers For Content Ideas?</title>
		<link>http://reciprocalconsultingblog.com/internet-marketing/asked-followers-content-ideas/</link>
		<comments>http://reciprocalconsultingblog.com/internet-marketing/asked-followers-content-ideas/#comments</comments>
		<pubDate>Mon, 27 Feb 2012 13:39:29 +0000</pubDate>
		<dc:creator>Blog Manager</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://reciprocalconsultingblog.com/?p=5052</guid>
		<description><![CDATA[One of the biggest hurdles to get over for new content creators is the development of ideas. Sure, you can keep it going for a while, but what happens when you&#8217;ve run through your list of keywords a dozen times and you begin to repeat yourself? What do you do? Why not ask your Facebook, [...]]]></description>
		<wfw:commentRss>http://reciprocalconsultingblog.com/internet-marketing/asked-followers-content-ideas/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>5 Rules For Natural Language Writing</title>
		<link>http://reciprocalconsultingblog.com/search-engine-optimization/5rules-naturallanguagewriting/</link>
		<comments>http://reciprocalconsultingblog.com/search-engine-optimization/5rules-naturallanguagewriting/#comments</comments>
		<pubDate>Sat, 25 Feb 2012 14:04:47 +0000</pubDate>
		<dc:creator>Blog Manager</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[natural language writing]]></category>
		<category><![CDATA[semantic language]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://reciprocalconsultingblog.com/?p=5042</guid>
		<description><![CDATA[Natural language writing does not preclude use of keywords. In fact, you still want to employ some level of keyword usage, but you want to focus your writing on natural language techniques. In the spirit of Google&#8217;s semantic language indexing policies, we&#8217;ve come up with 5 rules for natural language writing. Disobey these rules at [...]]]></description>
		<wfw:commentRss>http://reciprocalconsultingblog.com/search-engine-optimization/5rules-naturallanguagewriting/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Why Links Are Content Too</title>
		<link>http://reciprocalconsultingblog.com/search-engine-optimization/why-links-are-content-too/</link>
		<comments>http://reciprocalconsultingblog.com/search-engine-optimization/why-links-are-content-too/#comments</comments>
		<pubDate>Mon, 13 Feb 2012 13:41:19 +0000</pubDate>
		<dc:creator>Blog Manager</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[links]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://reciprocalconsultingblog.com/?p=4974</guid>
		<description><![CDATA[If you like to watch SEOs argue (and who doesn&#8217;t?), you&#8217;ve probably noticed that there are essentially two types of SEOs. There is the &#8220;Content is King&#8221; crowd. Then there&#8217;s the links-are-the-most-important-strategy crowd. Almost all SEOs lean toward one end of the spectrum or the other. I&#8217;ve always believed in both. Content and links, not [...]]]></description>
		<wfw:commentRss>http://reciprocalconsultingblog.com/search-engine-optimization/why-links-are-content-too/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Why You Should Repurpose Your Content</title>
		<link>http://reciprocalconsultingblog.com/internet-marketing/why-repurpose-your-content/</link>
		<comments>http://reciprocalconsultingblog.com/internet-marketing/why-repurpose-your-content/#comments</comments>
		<pubDate>Wed, 08 Feb 2012 15:59:57 +0000</pubDate>
		<dc:creator>Blog Manager</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[repurposed content]]></category>
		<category><![CDATA[video marketing]]></category>

		<guid isPermaLink="false">http://reciprocalconsultingblog.com/?p=4938</guid>
		<description><![CDATA[One of the most important things that you can do with your content today is to repurpose it. But which content should you repurpose and what benefit does it serve? The best content to repurpose is content that has done well. Do you have any web pages, articles or blog posts that have been popular [...]]]></description>
		<wfw:commentRss>http://reciprocalconsultingblog.com/internet-marketing/why-repurpose-your-content/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>5 Reasons Link Bait Might Be A Waste Of Your Time</title>
		<link>http://reciprocalconsultingblog.com/viral-marketing/5reasonslinkbaitwastetime/</link>
		<comments>http://reciprocalconsultingblog.com/viral-marketing/5reasonslinkbaitwastetime/#comments</comments>
		<pubDate>Tue, 07 Feb 2012 00:15:14 +0000</pubDate>
		<dc:creator>Blog Manager</dc:creator>
				<category><![CDATA[Viral Marketing]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[link bait]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://reciprocalconsultingblog.com/?p=4918</guid>
		<description><![CDATA[Everyone wants link bait. But link bait doesn&#8217;t grow on trees. And it&#8217;s not as easy to create as you might think. Here are 5 reasons creating link bait might just be the biggest waste of your time. You think keywords aren&#8217;t necessary &#8211; Content is searchable. Even link bait. You must think about how [...]]]></description>
		<wfw:commentRss>http://reciprocalconsultingblog.com/viral-marketing/5reasonslinkbaitwastetime/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>6 On-Page SEO Tips For Online Merchants</title>
		<link>http://reciprocalconsultingblog.com/search-engine-optimization/6onpageseotips-onlinemerchants/</link>
		<comments>http://reciprocalconsultingblog.com/search-engine-optimization/6onpageseotips-onlinemerchants/#comments</comments>
		<pubDate>Wed, 01 Feb 2012 15:39:10 +0000</pubDate>
		<dc:creator>Blog Manager</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[on-page content]]></category>
		<category><![CDATA[on-page SEO]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://reciprocalconsultingblog.com/?p=4869</guid>
		<description><![CDATA[If you run an online web store and are concerned that your SEO might not be up to snuff, never fear. You can always improve your SEO and here are 6 on-page ways that you can give your SEO content a boost. All of these are easy to implement and will produce positive results for [...]]]></description>
		<wfw:commentRss>http://reciprocalconsultingblog.com/search-engine-optimization/6onpageseotips-onlinemerchants/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SEO And Great Content Go Hand In Hand</title>
		<link>http://reciprocalconsultingblog.com/search-engine-optimization/seo-content-handinhand/</link>
		<comments>http://reciprocalconsultingblog.com/search-engine-optimization/seo-content-handinhand/#comments</comments>
		<pubDate>Wed, 25 Jan 2012 16:06:59 +0000</pubDate>
		<dc:creator>Blog Manager</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[anchor text]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[links]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://reciprocalconsultingblog.com/?p=4805</guid>
		<description><![CDATA[There is a misconception among many search engine optimization specialists that SEO must be a focus of content or the content just isn&#8217;t good. The truth is, great content and great SEO compliment each other. They can co-exist without hurting each other. The key to this SEO philosophy is in the use of keywords and [...]]]></description>
		<wfw:commentRss>http://reciprocalconsultingblog.com/search-engine-optimization/seo-content-handinhand/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Do You Own Your Content?</title>
		<link>http://reciprocalconsultingblog.com/search-engine-optimization/do-you-own-your-content/</link>
		<comments>http://reciprocalconsultingblog.com/search-engine-optimization/do-you-own-your-content/#comments</comments>
		<pubDate>Mon, 02 Jan 2012 15:14:30 +0000</pubDate>
		<dc:creator>Blog Manager</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[duplicate content]]></category>
		<category><![CDATA[google]]></category>

		<guid isPermaLink="false">http://reciprocalconsultingblog.com/?p=4717</guid>
		<description><![CDATA[In the current landscape of search engine marketing, it isn&#8217;t enough to get your content published, crawled, and indexed. You want to own it. You want it working for you. But there is a major obstacle to that happening for many webmasters. It&#8217;s called duplicate content. Duplicate content is a phrase that has scared a [...]]]></description>
		<wfw:commentRss>http://reciprocalconsultingblog.com/search-engine-optimization/do-you-own-your-content/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Why You Need A Gravatar</title>
		<link>http://reciprocalconsultingblog.com/internet-marketing/why-you-need-a-gravatar/</link>
		<comments>http://reciprocalconsultingblog.com/internet-marketing/why-you-need-a-gravatar/#comments</comments>
		<pubDate>Fri, 30 Dec 2011 16:55:57 +0000</pubDate>
		<dc:creator>Blog Manager</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[commenting]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[gravatar]]></category>
		<category><![CDATA[online branding]]></category>
		<category><![CDATA[online marketing]]></category>

		<guid isPermaLink="false">http://reciprocalconsultingblog.com/?p=4709</guid>
		<description><![CDATA[A gravatar can be a very useful tool for online content providers. It does several things for your online identity including: Notifying bloggers that you are not a spammer Making your name and website more brandable Easily identifies you as authentic everywhere you go Unifies your blogging, commenting, and social media presence across all channels [...]]]></description>
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		<slash:comments>0</slash:comments>
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