5 Incredible Sources For Website Traffic
You cannot manage a website without traffic. It is the lifeblood of any online business. So how do you drive traffic to your website? How do you ensure that your website is profitable when you are building your business?
Here are 5 incredible sources for website traffic no matter what kind of business you are running online:
- Search Engines – Search engines are still the No. 1 driver of traffic to most websites online today. That’s why we always recommend that you dedicate a portion of your online marketing budget to search engine optimization.
- Pay Per Click Advertising – PPC ads are immediate. You can start a campaign today and see business results today. Yes, you pay for the clicks. But if you do it right, it will be profitable. And the results are instant.
- Newsletter - An e-mail newsletter is one of the most profitable investments you can make. After more than 20 years, it’s still one of the most effective online marketing tools. You can take e-mail subscriptions right from your website and deliver your newsletter electronically more cost efficiently than any other kind of online marketing.
- Videos – Online video marketing is just as effective as TV advertising and much more cost effective.
- Social Media Marketing - The best thing about social media is it allows you to build relationships off site, then you can drive that traffic to your website for the close.
Use these five online marketing strategies together for incredible traffic generation results.
A Sneaky Way To Spy On The Competition
One way to gain some competitive intelligence on your most important competitors is to subscribe to their newsletter. A newsletter is a marketing tool that has come to be a staple for many businesses in a lot of industries. In a newsletter, a company will share the latest information about their company with their customers and announce plans for upcoming offers. You may think that by the time information hits a company newsletter that it’s too late to act on it. Not true. It may be just the right time.
But you don’t just want to head over to the competition’s website and sign up for their newsletter under your company e-mail account. That will send up a red flag and you may never get the newsletter. Instead, sign up for a free e-mail account at Yahoo, Hotmail, or Gmail. Choose a name that won’t arouse suspicion. Then use that address to subscribe to the newsletter.
You’ll have to be sure to login to your free e-mail account to read every issue of the competition’s newsletter. Otherwise, you’re just wasting your time. If you don’t have to time to do that then have a staff person do it or hire an assistant to handle that task for you. But it’s an easy way to spy on the competition and gain actionable intelligence for right now.